From strategy to implementation
Services are organised around the four key marketing success drivers; good information and ideas, excellence in strategy and planning, the right marketing tools and effective campaign execution. Because every business has different requirements we offer these services stand alone, or as part of a program.
Opportunities & Insights
Engage us to provide independent expert analysis of your market opportunities, your competitiors, your marketing
performance to gain competitive advantage. Alternatively, use our broad industry experience to develop brand new ideas for you.
- Opportunity evaluation
- Market analysis
- Competitor analysis
- Customer satisfaction
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Planning & Strategy advice
"Planning is everything, the plan is nothing." (Dwight Eisenhower). Actively improving marketing strategy and effective planning is possibly the greatest contributor to marketing results. Our planning methodologies are designed to combine the best of your knowledge and thinking with our marketing expertise and experience.
- Planning facilitation
- Strategic marketing advice
- Marketing plan development
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Creating Materials & Tools
Good marketing materials and tools differentiate you from your competitors, help you sell and allow you to do more with fewer people. Good tools help build a strong, successful brand. We have some of the best creative talent, copywriters and online marketing skills available to make sure you get results.
- Branding
- Promotional materials
- Online marketing
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Campaign Execution
Getting campaign results in b2b marketing is as much dependent on strategy as on effective execution. With project management as one of our core competencies our experience spans email, direct mail, telemarketing campaings as well as event management.
- Direct Marketing
- Email marketing
- Telemarketing
- Digital Advertising
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“The people at Mokum think like we do; they are always looking to improve our business performance.
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Stephen Horton, CEO – St John Ambulance Australia (Vic)
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